The past few months have hurt so many in the retail world, and it has meant that many retailers have had to put the fast-forward on plans towards Omnichannel to both accelerate recovery, and prepare for what’s next.
The ability to engage with your customers in a unified way across digital and physical channels is imperitave now. People will continue to rely on the internet, but as restrictions are relaxed the importance of the physical experience and human connection is a driver for returning safely to some of your stores.
Omnichannel capabilities will allow you to re-boost your activity, multiply sales and customer service opportunites and ship stock faster – Click & Collect, Takeaways, Order in Store, E-reservations and Ship from Store.
Ship-from-Store – This allows you to make the most of your ideally located stores, available staff and stock by effectively turning your stores into logisitics hubs in their own right – capable of getting merchandise to customers more quickly and at less cost, and with a lower carbon footprint.
Order Orchestration – Having a single and accurate vision of stock, in real time, is vital for effective management of omnichannel orders and stock.
Click & Collect – Comply with new expectations, bring customers back to the store, reduce the time they need to spend in stores, or even divert them to special areas dedicated to retrieving orders (inside, outside the store).
Businesses with full omnichannel capabilities have been able to implement strategies quickly, but for retailers whose omnichannel journey was not fully realised, it’s a challenge.
How can you start getting back on track quickly?
Talk to us – we believe we can help you – we know the financial pressure retailers are under, and we are just as committed as you to your survival – we believe we have solutions that may help you accelerate your recovery in a cost-effective way.
To learn more ways of accelerating the recovery, see:
Accelerate the recovery #2 – Store Mobility
Accelerate the recovery #3 – Inventory Tracking
Accelerate the recovery #4 – Retail Intelligence
